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Creative strategy in advertising : what the copywriter should know about the creative side of the business / A. Jerome Jewler.

By: Material type: TextPublication details: Belmont, Calif. : Wadsworth Pub. Co., c1981.Description: ix, 230 p. : ill. ; 24 cmDDC classification:
  • 659.13/2 20
LOC classification:
  • HF5825 .J46 1981 .J46
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Main Library HF5825 .J46 1981 (Browse shelf(Opens below)) Available PIU0005653

Includes index.

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