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The Great writings in marketing : selected readings together with the authors' own retrospective commentaries /

The Great writings in marketing : selected readings together with the authors' own retrospective commentaries / Howard A. Thompson. - Plymouth, Mich. : Commerce Press, c1976. - xv, 622 p. : ill. ; 23 cm.

ISBN: 0916162001

LCCN: 75022965

LC Class. No.: HF5415 .G655 / .G655

Dewey Class. No.: 658.8

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