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Pioneer International University Library Catalogue

ADVERTISING AND PROMOTIONS AN IMC PERSPECTIVE (Record no. 3546)

MARC details
000 -LEADER
fixed length control field 00263nam a22000977a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250901165418.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210325b ||||| |||| 00| 0 eng d
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5823 .S53 2009
245 ## - TITLE STATEMENT
Title ADVERTISING AND PROMOTIONS AN IMC PERSPECTIVE
Statement of responsibility, etc. SHAH, KRUTI
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     Main Library Main Library   03/25/2021   HF5823 .S53 2009 PIU0001267 03/25/2021 03/25/2021 Books
    Library of Congress Classification     Main Library Main Library   03/25/2021   HF5823 .S53 2009 PIU0001266 03/25/2021 03/25/2021 Books