Essentials of marketing / E. Jerome McCarthy, William D. Perreault, Jr.
Material type:
TextPublication details: Homewood, Ill. : R.D. Irwin, 1985.Edition: 3rd edDescription: xvi, 595 p. : col. ill. ; 25 cmISBN: - 0256033005
- 658.8 19
- HF5415 .M223 1985 .M223 1985
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Books | Main Library | HF5415 .M223 1985 (Browse shelf(Opens below)) | Available | PIU0005053 |
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| HF5415 .K68 2008 Principles of marketing | HF5415. K8 2008 Principles of marketing | HF5415 .L48 1986 The marketing imagination / | HF5415 .M223 1985 Essentials of marketing / | HF5415 .M2585 The marketing mystique | HF5415 .M33 1985 Essentials of marketing / | HF5415.M67 1994 ELEMENTS OF MARKETING |
Includes indexes.
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