TY  - BOOK
AU  - Kolb,Bonita M.
TI  - Marketing research: a concise introduction 
SN  - 9781526419279
AV  - HF5415.2 .K589 2018 .K589 2018
U1  - 658.8/3 23
PY  - 2018///
CY  - Los Angeles, London
PB  - SAGE
ER  -