Kotler, Philip. Marketing management / Philip Kotler, Kevin Lane Keller. - 13th ed. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2009. - 1 v. (various pagings) : col. ill. ; 29 cm. ISBN: 9780136009986 0136009980 9780131357976 (pbk.) 0131357972 (pbk.) LCCN: 2008000337 LC Class. No.: HF5415.13 .K64 2009 / .K64 2009 Dewey Class. No.: 658.8