000 00535cam a2200181 i 4500
008 770113s1977 nyua 001 0 eng
010 _a 77000488
020 _a0070608350
050 0 0 _aHF5415 .P724 1977
_b.P724 1977
082 0 0 _a658.8/007/22
245 0 0 _aProblems in marketing /
_cSteven H. Star ... [et al.].
250 _a5th ed.
260 _aNew York :
_bMcGraw-Hill,
_cc1977.
300 _axii, 851 p. :
_bill. ;
_c25 cm.
500 _aFirst-2d ed. by M. P. McNair and others.
500 _aIncludes index.
942 _2ddc
999 _c2432
_d2432