000 00527pam a2200169 a 4500
008 890814s1990 njua b 001 0 eng
010 _a 89022881
_z 89223881
020 _a0135564085
050 0 0 _aHF5415 .K625 1990
_b.K625 1990
082 0 0 _a658.8
_220
100 1 _aKotler, Philip.
245 1 0 _aMarketing :
_ban introduction /
_cPhilip Kotler, Gary Armstrong.
250 _a2nd ed.
260 _aEnglewood Cliffs, N.J. :
_bPrentice-Hall,
_cc1990.
300 _axxiv, 592 p. :
_bill. (some col.) ;
_c29 cm.
942 _2ddc
999 _c2441
_d2441