000 00239nam a22000857a 4500
008 210324b ||||| |||| 00| 0 eng d
050 _aLT2370.C188 .S53 2009
245 _aAdvertising & promotions
_bAN IMC PERSPECTIVE
_cSHAH, KRUTI
942 _2lcc
999 _c3533
_d3533