000 | 00479pam a2200157 a 4500 | ||
---|---|---|---|
008 | 810724t19811982njua b 001 0 eng | ||
010 | _a 81012075 | ||
020 | _a0130152307 | ||
050 | 0 | 0 |
_aHF5823 .R392 1982 _b.R392 |
082 | 0 | 0 |
_a659.1/1 _219 |
100 | 1 | _aRay, Michael L. | |
245 | 1 | 0 |
_aAdvertising and communication management / _cMichael L. Ray. |
260 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _c[1981], c1982. |
||
300 |
_axiii, 514 p. : _bill. ; _c25 cm. |
||
942 | _2ddc | ||
999 |
_c3559 _d3559 |