Marketing : (Record no. 2441)

MARC details
000 -LEADER
fixed length control field 00527pam a2200169 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 890814s1990 njua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 89022881
Canceled/invalid LC control number 89223881
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0135564085
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415 .K625 1990
Item number .K625 1990
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 20
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title an introduction /
Statement of responsibility, etc. Philip Kotler, Gary Armstrong.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Englewood Cliffs, N.J. :
Name of publisher, distributor, etc. Prentice-Hall,
Date of publication, distribution, etc. c1990.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 592 p. :
Other physical details ill. (some col.) ;
Dimensions 29 cm.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     Pioneer International University Pioneer International University General Stacks 12/03/2021   HF5415 .K625 1990 PIU0006177 12/03/2021 12/03/2021 Books
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