Normal view MARC view ISBD view

Basic marketing : (Record no. 2765)

MARC details
000 -LEADER
fixed length control field	00506cam a2200169 i 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	750224s1975 ilua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number	74082928
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0256015678
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF5415.13 .M3 1975
Item number	.M3 1975
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	McCarthy, E. Jerome
Fuller form of name	(Edmund Jerome)
245 10 - TITLE STATEMENT
Title	Basic marketing :
Remainder of title	a managerial approach /
Statement of responsibility, etc.	E. Jerome McCarthy.
250 ## - EDITION STATEMENT
Edition statement	5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Homewood, Ill. :
Name of publisher, distributor, etc.	R. D. Irwin,
Date of publication, distribution, etc.	1975.
300 ## - PHYSICAL DESCRIPTION
Extent	xvi, 694 p. :
Other physical details	ill. ;
Dimensions	25 cm.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
		Library of Congress Classification			Pioneer International University	Pioneer International University	General Stacks	17/03/2021		HF5415.13 .M3 1975	PIU0004069	17/03/2021	17/03/2021	Books
		Library of Congress Classification			Pioneer International University	Pioneer International University	General Stacks	17/03/2021		HF5415.13 .M3 1975	PIU0004478	17/03/2021	17/03/2021	Books