Marketing management / Benson P. Shapiro, Robert J. Dolan, John A. Quelch.
Material type:
TextPublication details: Homewood, Ill. : R.D. Irwin, 1985-<1985 >Description: v. <1-3 > : ill. ; 25 cmISBN: - 0256031533 (v. l)
- 658.8 19
- HF5415.13 .S47 1985 .S47 1985
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
Books
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Pioneer International University General Stacks | HF5415.13 .S47 1985 (Browse shelf(Opens below)) | Available | PIU0003710 |
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| HF5415.13 .M369 2005 Basic marketing : clippings from the popular business press | HF5415.13 .M369 2008 Basic marketing : a marketing strategy planning approach / | HF5415.13.P4 2005 APPLICATIONS IN BASIC MARKETING:CLIPPINGS FROM THE POPULAR BUSINESS PRESS | HF5415.13 .S47 1985 Marketing management / | HF5415.135 .K47 1987 Strategic marketing problems : cases and comments / | HF5415.15 .S22 Product planning and management / | HF5415.153 .M66 1993 Product planning and management : designing and delivering value / |
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