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Consumer behavior and marketing strategy / (Record no. 2906)

MARC details
000 -LEADER
fixed length control field	00608pam a2200181 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	950523s1996 ilua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number	95022713
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0256139040
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF5415.3 .P468 1996
Item number	.P468 1996
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8/342
Edition number	20
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Peter, J. Paul.
245 10 - TITLE STATEMENT
Title	Consumer behavior and marketing strategy /
Statement of responsibility, etc.	J. Paul Peter, Jerry C. Olson.
250 ## - EDITION STATEMENT
Edition statement	4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Chicago :
Name of publisher, distributor, etc.	Irwin,
Date of publication, distribution, etc.	c1996.
300 ## - PHYSICAL DESCRIPTION
Extent	xxvii, 738 p. :
Other physical details	ill. (some col.) ;
Dimensions	24 cm.
500 ## - GENERAL NOTE
General note	Originally published as: Consumer behavior: marketing strategy perspectives, 1987.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
		Library of Congress Classification			Pioneer International University	Pioneer International University	General Stacks	17/03/2021		HF5415.3 .P468 1996	PIU0006328	17/03/2021	17/03/2021	Books
		Library of Congress Classification			Pioneer International University	Pioneer International University	General Stacks	17/03/2021		HF5415.3 .P468 1996	PIUD0000036	17/03/2021	17/03/2021	Books