Normal view MARC view ISBD view

Basic marketing : (Record no. 3071)

MARC details
000 -LEADER
fixed length control field	00704cam a22001934a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	040331s2005 mau b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number	2004040321
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0072525231 (alk. paper : hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780072947038 (hbk.)
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF5415.13 .M369 2005
Item number	.M369 2005
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Edition number	22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Perreault, William D.
245 10 - TITLE STATEMENT
Title	Basic marketing :
Remainder of title	clippings from the popular business press
Statement of responsibility, etc.	William D. Perreault, Jr., E. Jerome McCarthy.
250 ## - EDITION STATEMENT
Edition statement	15th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Boston, Mass. :
Name of publisher, distributor, etc.	McGraw-Hill,
Date of publication, distribution, etc.	2005.
300 ## - PHYSICAL DESCRIPTION
Extent	xli, 793 [22] p. :
Other physical details	col. ill. ;
Dimensions	28 cm.
Accompanying material	1 CD ROM (4 3/4 in.)
500 ## - GENERAL NOTE
General note	McCarthy's name appears first on the earlier edition.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
		Library of Congress Classification			Pioneer International University	Pioneer International University	General Stacks	19/03/2021		HF5415.13 .M369 2005	PIU0000947	19/03/2021	19/03/2021	Books
		Library of Congress Classification			Pioneer International University	Pioneer International University	General Stacks	19/03/2021		HF5415.13 .M369 2005	PIU0000948	19/03/2021	19/03/2021	Books